Posted on

December 13, 2023

Vinyl Wrap

Choosing the Right Graphic Design for Your Duluth Fleet

Your fleet is your rolling billboard, cruising the streets of Duluth and beyond. But with so many design options, choosing the right graphic for your vehicles can feel like navigating a winding highway. Fear not, fellow brand-builders! Elite Tinting and Graphics, Duluth's premier vehicle wrap experts with over 40 years of experience, are here to guide you.

Know Your Route:

Like our play on words? Here's what we mean:

It's important to understand your current target audience, and determine what message you are trying to convey. Not only that, if you have your brand guidelines handy, make sure to hand it to your wrap team. Creating a cohesive branding on wheels will increase the odds of you acquiring leads.

If you don't have a branding guideline, don't worry. Reach out to our professionals at Elite Tinting & Graphics, and after a few questions, we'll be able to produce designs that mirror your brand.

What Creates A Good Design?

We've gone over what's needed to create a design, now let's focus on the elements that will be installed on your vehicle.

  • Simplicity is King: Flashy fonts and cluttered graphics might grab attention initially, but can become overwhelming and forgettable. Keep your design clean, focused, and easy to read at a glance. Try to make it as close if not the exact font that you use across all platforms to create that cohesiveness, that will better imprint on people's minds.
  • Color Pop: Your color palette is your brand's voice. Bold, contrasting colors grab attention, while softer hues exude calmness and professionalism. Choose colors that resonate with your brand and target audience. For the most part, you don't really have a choice on color unless you're starting a new brand. If your current logo is red, creating a vehicle wrap with baby blue might sound like a good idea due to the emotions it conveys, however, it will go against your brand and create a confused lead.
  • Image Impact: This is a big one. If you have an established brand, DO NOT USE IMAGES. Focus on primarily showcasing your brand and contact information to create a professional looking fleet. If you don't have an established brand, you're going to have to rely on some imagery that represents your services. Consider using captivating photography, illustrations, or even your logo to make a lasting impression.
  • Call to Action: Don't just showcase your brand; invite engagement! Include website addresses & phone numbers to guide potential customers directly to your doorstep.

Elite Expertise:

At Elite Tinting and Graphics, we're not just car wrap technicians; we're your design co-pilots. Our experienced team will work closely with you to understand your vision and translate it into a stunning graphic that drives results. We offer a wide range of materials and printing techniques to ensure your design shines, rain or shine.

Hit the Accelerator:

Choosing the right graphic design for your fleet is an investment in your brand's visibility and success. With Elite Tinting and Graphics as your guide, you can navigate the design highway with confidence and leave a lasting impression on the streets of Duluth. So buckle up, let your creativity flow, and let's wrap your vision into reality!